La Clinica
Branding | Web | Social | Print Collateral
La Clinica, a nonprofit healthcare provider in Southern Oregon, hired me to lead a full visual rebrand. The goal was to modernize their identity while highlighting that their services are open to everyone—not just those on public health plans. I redesigned the logo, color palette, and typography system and built new templates and brand materials to create a cohesive, accessible look across all touchpoints. The refreshed identity brings warmth, trust, and inclusivity to every part of their brand experience.